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SS09 is all about the contemporary climate. Assimilating ideas of nature and technology, the organic and the synthetic, past and future, softness in a hard world. It's where high-tech products and effects are assimilated into makeup that appears organic... about redefining femininity... about experimenting with the boundaries of what is beauty... The ecological and environmental are keys to the new looks, as skin takes on characteristics of climatic conditions: extreme hydration versus dryness comes into play in textural workings of strobe, gloss and powder. Gone are aggression and retro re-creations of didactic feminine looks. Womanliness redefined for SS09 is one of sensuality and rounded femininity. The overall feeling: one of actual, and metaphorical lightness: transparent colour, gloss texture, healthy skin, melted texture and highlights are what looks modern now. Not that it's about low key product. "Makeup's really back - it hasn't been this way for a long time for a SS season," says Charlotte Tilbury. Whether the tonal and colour contrast in makeup is turned down to almost inaudible, or cranked up to a blast, the latest products and their infinite artistic possibilities have been worked to the max for SS09...



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